Unless you've been living under a rock for the past few years, you've probably heard the term "affiliate marketing" but are you utilizing it yourself?
The term affiliate marketing as it applies to Youtube is the creation of video content that contains affiliate links in the video or the description of the video. An affiliate link is a link that leads directly to a product or website, that allows the viewer who clicked it to buy the product or sign up to a subscription ect. For every person that makes a purchase through your affiliate link, you can earn "commission" or a certain percentage of the profit off each sale. It might sound tricky at first, but really the affiliate link are the easiest part, it's getting people to click on them that's hard. Really the only way is to try and drive as much traffic to your videos as possible by creating quality content and promoting yourself right. Creating content that is designed for your affiliate links rather than jamming them down your audience's throats will likely get you a lot more clicks than the other way around.
Many youtubers are already signed up to large affiliate programs like Amazons affiliate program, but don't realize how much more they could be making. There are hundreds of different affiliate programs out there, so it's worth shopping around for the right ones, but if you're looking for a place to start, here are the 10 best affiliate programs for youtubers.
Movavi is a company that provides high-quality software to budding videographers and photographers. They run an affiliate program with some very attractive offers for youtubers looking to profit off of their channel. They start their margins of at 40% (meaning you get at least 40% of each commission) and they are known to provide safe, secure transactions. Plus, they're product shouldn't be to hard to sell to any kind of audience. They're software is well-known and since so many people are looking into starting their own youtube channels, it's easy to steer your audience towards their software.
This one's for the gamers out there.. the Nintendo Creators Program works much like any other affiliate program, whereby you receive a cut of every commission Nintendo receives from your YouTube videos, so long as those videos are Nintendo-related. It was designed for any youtuber that uses Nintendo copyrighted content in their videos, as a way to give back to the creators. The entire program is run through paypal, which may put some off, but should give you peace of mind that your transactions are safe. You have a choice between registering your entire channel, or just individual videos and the advertisement revenue share is 70% for entire channels and 60% for videos.
The PointsPrizes affiliate program offers you a way to make money, without selling your soul. You can earn money through this program, simply by including referral links at the top of your video descriptions that are relevant to your audience niche. What's different about this program is that instead of paying you in clicks and commissions, they pay you for traffic. So if you direct your audience, who you know would probably be interested in the referral link you provided (known as quality traffic) PointsPrizes will pay you, simply for directing them over there, and can pay 10x the amount other affiliate programs can. As a plus, you'll also be able to offer free gift cards to your audience and they won't try to police or change your content in any way.
The beauty guru's are not to be left out, you too can cash in with the Sigma Beauty Affiliate Program. All you need to do is sign up with the sigma beauty affiliates program, receive your affiliate code and read through their instructions for how to maximize your income through their program. Sigma prefers that you include the links in your about section and youtube video descriptions as well as mentioning each brush that you use by name, so the audience know which link to click. How much you receive is dependent on what kind of marketing you do and how heavy you sell the products.
Amazon is the staple affiliate program for any youtuber, and generally the first one every new youtuber with any traction signs up for, so of course it has to be included on the list. It's super easy and free to join, and requires little to no approval. You can then choose for yourself from the amazon database what products to advertise to your audients and then earn up to 10% in advertising fees. A lot of youtubers put Amazon affiliate links in for their camera and setup equipment, as well as any makeup, clothes or gadgets they may be wearing in the video, without ever having to mention the products themselves.
Target's affiliate program is fairly new to the market, and only features up to 8% commission, which turns some people away but considering targets huge range of products and itst popularity as a store, it's worthwhile signing up to their affiliate program, especially if you're planning any "Target Haul" videos in the future. One of the main appeals of the target affiliate programs is it's ability to track your links. While Amazon seems to do a poor job tracking the clicks and purchases from the links you insert, Target does a great job of keeping tabs on your links for a full week, meaning that you're much more likely to earn commission for your links. They also offer some creative advertising options such as banners and widgets for creators to use in conjunction with their affiliate links.
Everyone wants to be a youtuber nowadays, so everyone watching your videos will likely be eyeing them up and wondering what kind of camera equipment you use. You can profit off of this curiosity by jointing the canon affiliate program. Although the commission rate is only up to 6%, you will get full support from their advertising team and 30 day tracking of your links (making it more likely that you will actually make a commission). Plus, they will provide you with banners, text link and more creatives ways to advertise their products.
Who doesn't love eBay? It's a treasure trove of cheap stuff, and now you can make money from eBay without having to sell your old shoes and long-forgotten video games. By joining their affiliate program, you earn money from selecting listings that you like and sharing the links to them. The eBay partner program provides you with link generators and more to help you optimize your affiliate links. They also provide reports and analytics so that you can track how much you've earnt. The best part? Partners earn between 50-70% of the revenue.
If you don't know, Shopify is an e-commerce platform that allows users to set up their own e-commerce site and become an entrepreneurs quickly and easily. By spreading the word about Shopify and encouraging your audience to sign up to it (using the link you provide) you can earn an average of $58 dollars for every user that signs up using your link. Shopify provides you with 24/7 support and links to blogs, video tutorials and so on that will help to explain to your audience what Shopify is and how it works.
Skillshare is a platform that provides it's users with high-quality video tutorials that they can then apply in real life. With Skillshare, you can earn $10 in commission for every new customer that signs up for a membership or a free trial, and the software that Skillshare uses can track your referrals for 30 days. So long as you can demonstrate that you have at least one channel and audience that is aligned with Skillshare's brand. Skillshare is a particularly popular site at the moment, and shouldn't be hard to suggest to your audience, as they offer excellent tutorials and free trials.
When done correctly, YouTube affiliate marketing can be a great way to make a bit of extra money off of your channel. It may not be enough to live on, but it can certainly give you a little extra spending money. By being genuine and purposeful with your links, and signing up to programs that provide products or services that you think will genuinely benefit your audience, you are much more likely to get clicks and make commission, and in the end, both you and the viewer win. Before you do though, don't forget to read up on the do's and don'ts of affiliate marketing, as it's all to easy to get caught in a pitfall.
Hopefully at least one of these affiliate programs suits your channel, but if they don't, don't be afraid to shop around and find one that does. There's many of them out their, it just takes a little digging.